audience method

Purpose: For US and Canada generate a Report on the estimated number (with confidence range) of unique users for each browser containing the "MS" string in its name.
Path:

https://uslicer.iponweb.com/API/v2/audience


POST Arguments:


{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "split_by": "browser",
   "start_date": "2012-03-18",
   "end_date": "2012-03-31",
   "filters": [
      {
         "name" : "geo_country",
         "value" : [
            "US", "CA"
         ],
         "match" : "equals"
      },
      {
         "name" : "browser",
         "value" : [
            "MS"
         ],
         "match" : "contains"        
      }
   ]
}

Command:

curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "split_by": "browser","start_date": "2012-03-18","end_date": "2012-03-20","filters": [{"name": "geo_country","value":["US", "CA"],"match": "equals"},{"name": "browser","value": ["MS"], "match": "contains"}]}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/audience"


Response: 

{
   "status" : "success",
   "total" : {
      "dates" : [
         "2012-03-18",
         "2012-03-19",
         "2012-03-20"
      ],
      "data" : [
         {
            "value" : 664019,
            "name" : "unique_users"
         }
      ],
      "records_found" : 5,
      "confidence_range" : "0.00245"
   },
   "rows" : [
      {
         "name" : [
            "MSIE6"
         ],
         "data" : [
            {
               "value" : 6210,
               "name" : "unique_users"
            }
         ],
         "confidence_range" : "0.02538"
      },
      {
         "name" : [
            "MSIE9"
         ],
         "data" : [
            {
               "value" : 272940,
               "name" : "unique_users"
            }
         ],
         "confidence_range" : "0.00383"
      },
      {
         "name" : [
            "MSIEOther"
         ],
         "data" : [
            {
               "value" : 27,
               "name" : "unique_users"
            }
         ],
         "confidence_range" : "0.37771"
      },
      {
         "name" : [
            "MSIE7"
         ],
         "data" : [
            {
               "value" : 176570,
               "name" : "unique_users"
            }
         ],
         "confidence_range" : "0.00476"
      },
      {
         "name" : [
            "MSIE8"
         ],
         "data" : [
            {
               "value" : 208284,
               "name" : "unique_users"
            }
         ],
         "confidence_range" : "0.00438"
      }
   ]
}


delete_calc_mappings method

Purpose: Delete the calculation mapping created for the the geo_country key in the demo project.

 
Path:

https://uslicer.iponweb.com/API/v2/delete_calc_mappings


POST Arguments:

{
   "project_name": "demo",
   "token": "<token>",
   "name" : "test_mapping"  
}


Command:

curl -d'{"project_name": "demo","token": "<token>","name":"test_mapping"}' "https://uslicer.iponweb.com/API/v2/delete_calc_mappings"


Response:

{"status": "success"}


delete_column method

Purpose: Delete a certain custom data column (custom_column_2211 in this example). Before testing this method please create a new custom data column by using the save_column method. The value of the name POST argument in this method should be equal to the value of the name parameter in the response of the the save_column method.


Path:

https://uslicer.iponweb.com/API/v2/delete_column    


POST Arguments:

{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "name" : "custom_column_2211"  
} 

Command:

curl -d'{"slicer_name": "Traffic Demo","project_name": "demo","token": "<token>","name":"custom_column_2211"}' "https://uslicer.iponweb.com/API/v2/delete_column"


Response:

 {"status": "success"}


export method

Purpose: Export to CSVa Report on all Campaigns, containing the "100" string, displayed in California and Texas to users of the Opera internet browser for the period from March 01, 2012 to March 03, 2012.


Path:

https://uslicer.iponweb.com/API/v2/export


POST Arguments:

{
 "slicer_name": "Traffic Demo",
 "project_name": "demo",
 "token": "<token>",
 "split_by": "campaign_id",
 "start_date": "2012-03-01",
 "end_date": "2012-03-03",
 "export_format": "csv",
 "filters" : [
       {
          "name": "geo_region",
          "value": [
          "California", "Texas"
          ],
          "match": "equals",
          "case_insensitive":1,
          "search_mappings":1
       },
       {
          "name": "campaign_id",
          "value": [
             "100"
          ],
          "match": "contains" 
       },
       {
          "name" : "browser",
          "value": [
             "Opera"
          ],
          "match" : "equals",
          "case_insensitive":1,
          "search_mappings":1 
       }
    ],
 "data_fields" : [
     "imps",
     "bids",
     "clicks",
     "ctr",
     "custom_column_8565"
    ]
}


Command:


curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "split_by": "campaign_id","start_date": "2012-03-01","end_date": "2012-03-03", "export_format": "csv","filters": [{"name": "geo_region", "value":["California", "Texas"],"match": "equals", "case_insensitive":1,"search_mappings":1}, {"name": "campaign_id","value" :["100"],"match": "contains"}, {"name": "browser", "value":["Opera"], "match": "equals", "case_insensitive":1,"search_mappings":1}], "data_fields":["imps","bids","clicks","ctr","custom_column_8565"]}' -H "Content-Type: application/json" "https://uslicer.iponweb.com/API/v2/export"

Response:

"Campaign ID","Campaign ID Name","Impressions","Bids","Clicks","CTR","country"
"10056","",32,0,0,0,0
"10065","",1018,25280,1,0.098,0
"10072","",951,17125,0,0,0

get mappings method


Purpose:Get mappings for the US and CA values of the geo-countrykey field.

Path:

https://uslicer.iponweb.com/API/v2/get_mappings

 
POST Arguments:

{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "search_mappings": [
      {
         "key": "geo_country",
         "values": [
            "US", "CA"
         ]
      }
   ]
}

Command:

curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "search_mappings": [{"key": "geo_country", "values":["US", "CA"]}]}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/get_mappings"


Response:

{
   "mappings" : {
      "geo_country" : {
         "US" : "United States",
         "CA" : "Canada"
      }
   },
   "status" : "success"
}


google_export method

Purpose: Export to Google Sheetsa Report on all Campaigns, containing the "100" string, displayed in California and Texas to users of the Opera internet browser for the period from March 01, 2012 to March 03, 2012.

 
Path:

https://uslicer.iponweb.com/API/v2/google_export


POST Arguments:

{
 "slicer_name": "Traffic Demo",
 "project_name": "demo",
 "token": "<token>",
 "split_by": "campaign_id",
 "start_date": "2011-02-16",
 "end_date": "2011-02-18",
 "email": [
    "jsmith@gmail.com"
    ]
 "filters" : [
       {
          "name": "geo_region",
          "value": [
          "California", "Texas"
          ],
          "match": "equals"
       },
       {
          "name": "campaign_id",
          "value": [
             "100"
          ],
          "match": "contains" 
       },
       {
          "name" : "browser",
          "value": [
             "Opera"
          ],
          "match" : "equals"
       }
    ]
}

Command:

curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "split_by": "campaign_id","start_date": "2012-03-01","end_date": "2012-03-03", "email": ["jsmith@gmail.com"],"filters": [{"name": "geo_region", "value":["California", "Texas"],"match": "equals"}, {"name": "campaign_id","value" :["100"],"match": "contains"}, {"name": "browser", "value":["Opera"], "match": "equals"} ]}' -H "Content-Type: application/json" "https://uslicer.iponweb.com/API/v2/google_export"

Response:

{
"status":"success"
}



info method

 
Purpose: Get th e list of key and data fields (with their descriptions)  available for the Traffic Demo slicer of the demo project.

Path:

POST Arguments:


{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>"

}

Command:

curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>"}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/info"


Response: 

{
   "key_fields" : [
      {
         "description" : "Campaign ID",
         "type" : "int",
         "name" : "campaign_id",
         "is_segmented" : 0
      },
      {
         "description" : "Creative ID",
         "type" : "int",
         "name" : "creative_id",
         "is_segmented" : 0
      },
      {
         "name" : "conversion_id",
         "is_segmented" : 0,
         "description" : "Conversion ID",
         "type" : "int"
      },
      {
         "name" : "size",
         "is_segmented" : 0,
         "description" : "Size",
         "type" : "text"
      },
      {
         "name" : "geo_country",
         "is_segmented" : 0,
         "description" : "Geo Country",
         "type" : "text"
      },
      {
         "description" : "Geo Region",
         "type" : "text",
         "name" : "geo_region",
         "is_segmented" : 0
      },
      {
         "type" : "text",
         "description" : "Geo City",
         "is_segmented" : 0,
         "name" : "geo_city"
      },
      {
         "description" : "Geo Dma",
         "type" : "int",
         "name" : "geo_dma",
         "is_segmented" : 0
      },
      {
         "name" : "geo_zip",
         "is_segmented" : 0,
         "description" : "Geo Zip",
         "type" : "text"
      },
      {
         "name" : "browser",
         "is_segmented" : 0,
         "description" : "Browser",
         "type" : "text"
      },
      {
         "name" : "operating_system",
         "is_segmented" : 0,
         "description" : "Operating System",
         "type" : "text"
      },
      {
         "name" : "google_main_vertical",
         "is_segmented" : 0,
         "description" : "Google Main Vertical",
         "type" : "int"
      },
      {
         "name" : "language",
         "is_segmented" : 0,
         "description" : "Language",
         "type" : "text"
      },
      {
         "description" : "Slot Visibility",
         "type" : "text",
         "name" : "slot_visibility",
         "is_segmented" : 0
      },
      {
         "link" : "domain",
         "name" : "domain",
         "is_segmented" : 0,
         "description" : "Domain",
         "type" : "text"
      },
      {
         "description" : "Segments",
         "type" : "int",
         "name" : "segments",
         "is_segmented" : 1
      },
      {
         "type" : "text",
         "description" : "Year",
         "is_segmented" : 0,
         "name" : "granularity_year"
      },
      {
         "name" : "granularity_quarter",
         "is_segmented" : 0,
         "description" : "Quarter",
         "type" : "text"
      },
      {
         "name" : "granularity_month",
         "is_segmented" : 0,
         "description" : "Month",
         "type" : "text"
      },
      {
         "type" : "text",
         "description" : "Week",
         "is_segmented" : 0,
         "name" : "granularity_week"
      },
      {
         "is_segmented" : 0,
         "name" : "granularity_day",
         "type" : "text",
         "description" : "Day"
      }
   ],
   "timezone" : 0,
   "first_date" : "2012-02-01",
   "status" : "success",
   "last_date" : "2012-03-31",
   "annotation" : null,
   "data_fields" : [
      {
         "display_type" : "int",
         "show_percents" : 2,
         "display_precision" : 0,
         "is_optional" : 0,
         "access" : null,
         "description" : "Impressions",
         "formula" : null,
         "name" : "imps",
         "formula_description" : null
      },
      {
         "formula" : null,
         "description" : "Bids",
         "access" : null,
         "formula_description" : null,
         "name" : "bids",
         "display_type" : "int",
         "is_optional" : 0,
         "display_precision" : 0,
         "show_percents" : 2
      },
      {
         "access" : null,
         "description" : "Clicks",
         "formula" : null,
         "name" : "clicks",
         "formula_description" : null,
         "display_type" : "int",
         "show_percents" : 1,
         "display_precision" : 0,
         "is_optional" : 0
      },
      {
         "show_percents" : 0,
         "display_precision" : 3,
         "is_optional" : 0,
         "display_type" : "percent",
         "name" : "ctr",
         "formula_description" : "clicks / imps",
         "description" : "CTR",
         "formula" : "clicks / imps",
         "access" : null
      },
      {
         "display_type" : "int",
         "display_precision" : 0,
         "show_percents" : 1,
         "is_optional" : 0,
         "description" : "PVC",
         "access" : null,
         "formula" : null,
         "name" : "pvc",
         "formula_description" : null
      },
      {
         "formula_description" : null,
         "name" : "pcc",
         "access" : null,
         "description" : "PCC",
         "formula" : null,
         "is_optional" : 0,
         "display_precision" : 0,
         "show_percents" : 1,
         "display_type" : "int"
      },
      {
         "description" : "Win Bid CPM",
         "formula" : "winner_bid_price / imps * 1000",
         "access" : null,
         "name" : "win_bid_shown",
         "formula_description" : "winner_bid_price / imps * 1000",
         "display_type" : "float",
         "display_precision" : 2,
         "show_percents" : 0,
         "is_optional" : 0
      },
      {
         "name" : "pub_payout",
         "formula_description" : null,
         "description" : "Cost",
         "access" : null,
         "formula" : null,
         "show_percents" : 1,
         "display_precision" : 2,
         "is_optional" : 0,
         "display_type" : "float"
      },
      {
         "display_type" : "float",
         "show_percents" : 0,
         "display_precision" : 3,
         "is_optional" : 0,
         "description" : "eCPM",
         "access" : null,
         "formula" : "pub_payout / imps * 1000",
         "name" : "ecpm",
         "formula_description" : "pub_payout / imps * 1000"
      },
      {
         "is_optional" : 0,
         "display_precision" : 3,
         "show_percents" : 0,
         "display_type" : "float",
         "formula_description" : "pub_payout / clicks",
         "name" : "ecpc",
         "description" : "eCPC",
         "formula" : "pub_payout / clicks",
         "access" : null
      },
      {
         "display_type" : "int",
         "show_percents" : 0,
         "display_precision" : 0,
         "is_optional" : 1,
         "description" : "country",
         "access" : "private",
         "formula" : "map(test_mapping)",
         "name" : "custom_column_8565",
         "formula_description" : "map(test_mapping)"
      }
   ],
   "supports_timezone" : 0
}


list_calc_mappings method

Purpose: Display the list of all calculation mappings created in the demo project.

 
Path:

https://uslicer.iponweb.com/API/v2/list_calc_mappings

POST Arguments

{
   "project_name": "demo",
   "token": "<token>"     
}


Command:

curl -d'{"project_name": "demo","token": "<token>"}' "https://uslicer.iponweb.com/API/v2/list_calc_mappings"

Response:

{
   "status" : "success",
   "result" : [
      {
         "author" : "test",
         "created" : "2018-01-23 16:12:55",
         "name" : "test_mapping",
         "mapped_key" : "country",
         "mappings" : {
            "US" : 10,
            "NL" : 20,
            "" : 56
         }
      }
   ]
}

query method

 
Purpose: Generate a Report on all Campaigns, containing the "100" string, displayed in California and Texas to users of the Opera internet browser for the period from March 01, 2012 to March 03, 2012, and show the following data fields only:
  • imps
  • clicks
  • pub_payout
  • ecpm

Path:
POST Arguments:


{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "split_by" : "campaign_id",
   "start_date" : "2012-03-01",
   "end_date" : "2012-03-03",
   "filters" : [
      {
         "name" : "geo_region",
         "value" : [
            "California", "Texas"
         ],
         "match" : "equals",
		 "search_mappings": 1
      },
      {
         "name" : "campaign_id",
         "values" : [
            "100"
         ],
         "match" : "contains"        
      },
      {
         "name" : "browser",
         "value" : [
            "Opera"
         ],
         "match" : "equals"
      }
   ],
   "data_fields" : [  
         "imps", "clicks", "pub_payout","ecpm"
   ]
}

Command: 

curl --data '{ "slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "split_by": "campaign_id", "start_date": "2012-03-01", "end_date": "2012-03-03", "filters": [{"name": "geo_region", "value" :["California", "Texas"], "match": "equals", "search_mappings": 1}, {"name": "campaign_id", "value" :["100"], "match": "contains"}, {"name": "browser", "value" :["Opera"], "match": "equals"}], "data_fields" :["imps", "clicks", "pub_payout", "ecpm"]}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/query"


Response:
{
   "status" : "success",
   "rows" : [
      {
         "mapping" : null,
         "name" : "10065",
         "data" : [
            {
               "value" : 1018,
               "percent" : "50.88339",
               "name" : "imps"
            },
            {
               "value" : 1,
               "percent" : "100.00000",
               "name" : "clicks"
            },
            {
               "value" : 0.29,
               "percent" : "30.36148",
               "name" : "pub_payout"
            },
            {
               "value" : 0.29,
               "percent" : null,
               "name" : "ecpm"
            }
         ],
         "confidence_range" : "N/A"
      },
      {
         "mapping" : null,
         "name" : "10072",
         "data" : [
            {
               "value" : 951,
               "percent" : "47.52650",
               "name" : "imps"
            },
            {
               "value" : 0,
               "percent" : "0.00000",
               "name" : "clicks"
            },
            {
               "value" : 0.57,
               "percent" : "59.11783",
               "name" : "pub_payout"
            },
            {
               "value" : 0.604,
               "percent" : null,
               "name" : "ecpm"
            }
         ],
         "confidence_range" : "N/A"
      },
      {
         "mapping" : null,
         "name" : "10056",
         "data" : [
            {
               "value" : 32,
               "percent" : "1.59011",
               "name" : "imps"
            },
            {
               "value" : 0,
               "percent" : "0.00000",
               "name" : "clicks"
            },
            {
               "value" : 0.1,
               "percent" : "10.52068",
               "name" : "pub_payout"
            },
            {
               "value" : 3.211,
               "percent" : null,
               "name" : "ecpm"
            }
         ],
         "confidence_range" : "N/A"
      }
   ],
   "total" : {
      "dates" : [
         "2012-03-01",
         "2012-03-02",
         "2012-03-03"
      ],
      "data" : [
         {
            "value" : 2000,
            "name" : "imps"
         },
         {
            "value" : 1,
            "name" : "clicks"
         },
         {
            "value" : 0.97,
            "name" : "pub_payout"
         },
         {
            "value" : 0.485,
            "name" : "ecpm"
         }
      ],
      "records_found" : 3,
      "confidence_range" : "N/A"
   }
}

If no data exists for the specified combination of keys, values and match types, the response is as follows:

{
   "status" : "success",
   "rows" : [],
   "total" : {
      "dates" : [
         "2012-03-01",
         "2012-03-02",
         "2012-03-03"
      ],
      "data" : [
         {
            "value" : 0,
            "name" : "imps"
         },
         {
            "value" : 0,
            "name" : "clicks"
         },
         {
            "value" : 0,
            "name" : "pub_payout"
         },
         {
            "value" : 0,
            "name" : "ecpm"
         }
      ],
      "records_found" : 0,
      "confidence_range" : "N/A"
   }
}


If you specify a wrong slicer name, the following error message is displayed:

{
   "status" : "access_error",
   "reason" : "Wrong slicer name or slicer is unavailable"
}

save_calc_mappings method

Purpose: Create a calculation mapping for the NLUS and (empty value) values of the geo_country key in the demo project.

 
Path:

https://uslicer.iponweb.com/API/v2/save_calc_mappings


POST Arguments:

{
   "project_name": "demo",
   "token": "<token>",
   "name" : "test_mapping",
   "mapped_key" : "geo_country",
   "mappings" : [
         {
           "key": "NL",
           "value": 20
         },
         {
           "key": "US",
           "value": 10
        },
        {
          "key": null,
          "value": 56
        }
   ]   
} 


Command:

curl -d'{"project_name": "demo", "name": "test_mapping", "mapped_key": "geo_country", "mappings": [{"key": "NL", "value": 20}, {"key": "US", "value": 10}, {"key": null, "value": 56}], "token": "<token>"}'
"https://uslicer.iponweb.com/API/v2/save_calc_mappings"


Response:

{
   "status" : "success"
} 

save_column method

Purpose: Create a custom data column with the following parameters:

  • Formula: imps/bids
  • Data type: float
  • Number of displayed decimal places: 3
  • Percent is not displayed
  • Data column is selected by default

Path:

https://uslicer.iponweb.com/API/v2/save_column


POST Arguments:

{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "description" : "custom",
   "access" : "shared",
   "formula" : "imps/bids",
   "display_type": "float",
   "display_precision" :"3",
   "show_percents": "0",
   "is_optional": "0"
} 


Command:

curl -d'{"slicer_name": "Traffic Demo","project_name": "demo","token": "<token>","description":"custom","access":"shared","formula":"imps/bids","display_type":"float","display_precision":"3","show_percents":"0","is_optional":"0"}' "https://uslicer.iponweb.com/API/v2/save_column" 


Response:

{
   "status" : "success",
   "name" : "custom_column_2211"
} 

time_series method


Purpose: Get Plots of Impressions related to Campaign 9861, occurred for users of Chrome and Firefox in California and Texas during the period from March 01, 2012 to March 03, 2012.
Path:
https://uslicer.iponweb.com/API/v2/time_series

POST Arguments:

{
   "slicer_name": "Traffic Demo",
   "project_name": "demo",
   "token": "<token>",
   "split_by" : [
      "campaign_id","geo_region"
      ],
   "start_date" : "2012-03-01",
   "end_date" : "2012-03-03",
   "granularity" : "day", 
   "data_field" : "imps",
   "chart_lines" : [
      "9861\u0002US-TX", "9861\u0002US-CA",
      ],
   "filters" : [
      {
         "name" : "geo_region",
         "value" : [
            "California", "Texas"
         ],
         "match" : "equals"
      },
      {
         "name" : "campaign_id",
         "values" : [
            "100"
         ],
         "match" : "contains"        
      },
      {
         "name" : "browser",
         "value" : [
            "Opera"
         ],
         "match" : "equals"
      }
   ]
}


Command:

curl --data '{"slicer_name": "Traffic Demo", "project_name": "demo", "token": "<token>", "data_field": "imps", "granularity": "day","split_by": ["campaign_id","geo_region"],"start_date": "2012-03-01","end_date": "2012-03-03", "chart_lines": ["9861\u0002US-TX", "9861\u0002US-CA"], "filters": [{"name": "geo_region", "value" :["California", "Texas"],"match": "equals"}, {"name": "campaign_id","value" :["100"],"match": "contains"}, {"key": "browser", "value" :["Opera"], "match": "equals"}]}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/time_series"

Response:

{
   "mappings" : {
      "geo_region" : {
         "US-CA" : "California",
         "US-TX" : "Texas"
      },
      "campaign_id" : {
         "9861" : null
      }
   },
   "status" : "success",
   "rows" : [
      {
         "9861\u0002US-CA" : 41677,
         "__time__" : "2012-03-01",
         "9861\u0002US-TX" : 14064
      },
      {
         "9861\u0002US-CA" : 27740,
         "__time__" : "2012-03-02",
         "9861\u0002US-TX" : 20234
      },
      {
         "9861\u0002US-CA" : 18672,
         "__time__" : "2012-03-03",
         "9861\u0002US-TX" : 20305
      }
   ]
}

url_to_api method

Purpose: Convert slicer url to the JSON format list of POST arguments required for the corresponding API request.
Path:
https://uslicer.iponweb.com/API/v2/url_to_api
POST Arguments:


{
   "token": "<token>",
   "url": "<url>"
}


Command:

curl --data '{"token": "<token>","url": "https://uslicer.iponweb.com/demo/UI/Reports/Traffic%20Demo?category=geo_country&chart_column=imps&start_date=2012-03-18&end_date=2012-03-31&granularity=day&normalization=value&id_list=total&order_by=imps&order_direction=DESC&hide=pvc%2Cpcc%2Cwin_bid_shown%2Cpub_payout%2Cecpm%2Cecpc&version=17.6.11"}' -H "Content-Type: application/json" -H "Accept: application/json" "https://uslicer.iponweb.com/API/v2/url_to_api"

Response:


{
    "include_mappings": 1,
    "project_name": "demo",
    "end_date": "2012-03-31",
    "split_by": ["geo_country"],
    "slicer_name": "traffic demo",
    "order_by": {
        "direction": "DESC",
        "name": "imps"
    },
    "limit": 100,
    "need_others": 1,
    "start_date": "2012-03-18",
    "data_fields": [
        "imps",
        "bids",    
        "clicks",
        "ctr"
    ]
} 
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